Mason Editions, “Hakou” | Product design
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Hakou a fruit bowl and tray collection takes inspiration from the “yarau-gaki” – a traditional Japanese bamboo fence with diagonal lattice openings. A sheet of 1cm thick glass, with a shape reminiscent of a leaf or boat appears to be suspended over the light-weight structure.
Mason Editions, a company from Veneto gives life to a new line of furnishing elements with essential shapes that focus on the contrast between different materials. Together with Serena Confalonieri, we started a partnership that reimagined the brand identity. In this role of creative direction, we developed the new website, catalogs, and photo and video shoots that resulted in various publications as the corporate identity evolved.
Project team
Matteo Fiorini, product designer
Lorenzo Barassi, photograper